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Music Business
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Content credited to Belmont University’s Office of Career & Professional Development.

Area

Creative Roles

  • Artist
  • Songwriter
  • Musician
  • Producer

  • Film and TV writer
  • Merchandise designer
  • Stylist

  • A&R (Artists and Repertoire) director
  • Music supervisor
  • Creative director/Music publisher

Employers

  • Music publishing firms
  • Talent agencies
  • Independent/Freelance work

  • Record labels
  • TV/Film production studios

  • Video game designers/Producers
  • Merchandising companies

Strategies

  • Complete and excel in entertainment internships.
  • Volunteer for industry events and nonprofit benefits.
  • Take courses in communications, entrepreneurship, and others related to entertainment.
  • Get involved with campus student activity boards or student unions.
  • Conduct informational interviews with people in jobs of interest, and build a strong network of contacts.
  • Organize songwriting sessions with other students.
  • Join local entertainment organizations.
  • Practice your craft. Sing, write, and play as often as possible.
  • Study songs. Listen to a wide variety of genres. Learn what makes a great song a great song.

Area

Technical Roles

  • Recording studio management
  • Audio engineer
  • Audio/Sound designer

  • Broadcast audio engineer
  • Record/Video/TV production crew
  • Stage design

  • Lighting design
  • Radio

Employers

  • Record labels
  • Recording studios
  • Audio equipment manufacturers/Dealers

  • TV/Film production studios
  • Video game designers/Producers

  • Independent/Freelance work
  • Audio/Video production companies

Strategies

  • Complete and excel in entertainment internships.
  • Work for a campus or local radio station.
  • Gain experience by working at a local venue, recording studio, music festival, or by travelling with a tour.
  • Produce a local band or artist’s record.
  • Get involved with campus student activity boards or student unions.
  • Work in an audio equipment rental/sales store to learn more about equipment and maintaining it.
  • Conduct informational interviews with people in jobs of interest, and build a strong network of contacts.
  • Join local entertainment organizations.

Area

Data & Business Management

  • Administration
  • Accounting/Finance/Royalty management
  • Copyright management

  • Music licensing
  • Entertainment law

Employers

  • Music publishing firms
  • Performance rights organizations (PROs)
  • Licensing firms

  • Business management companies
  • Entertainment law firms

Strategies

  • Complete and excel in entertainment internships.
  • Volunteer for industry events and nonprofit benefits.
  • Take courses in marketing, accounting, finance, communications, entrepreneurship, public relations, management, and others related to entertainment.
  • Get involved with campus student activity boards or student unions.
  • Conduct informational interviews with people in jobs of interest, and build a strong network of contacts.
  • Join local entertainment organizations.
  • Master business software programs such as Excel.

Area

Marketing & Promotion

  • Radio/Concert promotion
  • Digital marketing/New media/Social media
  • Marketing

  • Public relations/Media relations
  • Music journalism

  • Event planning
  • Sales and distribution

Employers

  • Record labels
  • Music publishing firms
  • Performance rights organizations (PROs)

  • Artist management firms
  • Corporate marketing/advertising agencies

  • Independent/Freelance work
  • Media outlets

Strategies

  • Complete and excel in entertainment internships.
  • Volunteer for industry events and nonprofit benefits.
  • Work for a campus or local radio station.
  • Take courses in marketing, public relations, and others related to entertainment.
  • Increase digital marketing and technology skills by taking additional courses in graphic design and web design.
  • Promote campus events online through digital marketing and social media.
  • Get involved with campus student activity boards or student unions.
  • Conduct informational interviews with people in jobs of interest, and build a strong network of contacts.
  • Join local entertainment organizations.
  • Acquire sales experience inside or outside of the industry.
  • Write blogs/articles/press releases for school publications, events, and student organizations.

Area

Touring & Live Entertainment

  • Booking agent
  • Concert promoter/Buyer
  • Venue management
  • Tour/Road management

  • Tour/Event marketing
  • Merchandise production/Sales
  • Event planning/Sponsorships/Festivals
  • Audio/Sound design

  • Stage design
  • Stage management
  • Lighting design

Employers

  • Booking agencies
  • Event management firms
  • Entertainment venues

  • Audio/Video production companies
  • Merchandising companies

Strategies

  • Complete and excel in entertainment internships.
  • Volunteer for industry events and nonprofit benefits.
  • Gain experience by working at a local venue, music festival, or by travelling with a tour.
  • Take courses in marketing, management, and others related to entertainment.
  • Get involved with campus student activity boards or student unions.
  • Conduct informational interviews with people in jobs of interest, and build a strong network of contacts.
  • Join local entertainment organizations.
  • Acquire sales experience inside or outside of the industry.
  • Find sponsors for campus events or benefits.
  • Engage with booking agencies through talent buying for campus concerts.

Area

Artist Management

  • Artist development
  • Brand/Image development
  • Day-to-day manager

  • Radio promotions
  • Catalog management
  • Marketing

  • Publicity
  • Personal/Executive assistant

Employers

  • Music publishing firms
  • Artist management firms

  • Corporate marketing/Advertising agencies
  • Record labels

Strategies

  • Complete and excel in entertainment internships.
  • Volunteer for industry events and nonprofit benefits.
  • Manage a local band/artist.
  • Take courses in marketing, management, and others related to entertainment.
  • Increase digital marketing and technology skills by taking additional courses in graphic design and web design.
  • Promote campus events online through digital marketing and social media.
  • Work for a campus or local radio station.
  • Get involved with campus student activity boards or student unions.
  • Conduct informational interviews with people in jobs of interest, and build a strong network of contacts.
  • Join local entertainment organizations.
  • Write blogs/articles/press releases for school publi- cations, events, and student organizations.